When it comes to Pinterest, it almost feels like there’s no such thing as posting too much. The more you post, the higher the chances of one of your posts taking off. The only problem with this is that manually posting on Pinterest is very time-consuming. It becomes even more challenging when you factor in the time it takes to create and curate content for the social media site. Therefore, it is important to use the opportunity that Pinterest Pin Scheduler provides.
Using a Pinterest Pin Scheduler Makes Everything Easier
The solution to the time-consuming task of posting is to use a Pinterest pin scheduler. While there are many paid tools out there to help you automate your Pinterest activities, you may want to use a free tool to get started. This will help give you an idea of what it’s like to work with these tools and see if they’re actually worth the investment for your business.
A. How to Use IFTTT to Automate Your Pins
IFTTT stands for If This Then That and is a free service filled with applets that automate tasks based on specific triggers. It has many applets that connect different platforms like mobile apps, SAAS, social networks, and more.
The great thing about IFTTT is that you don’t have to do much to set up a Pinterest pin scheduler using the service. There are already existing applets that you simply choose and integrate with your social media channels. So how do you use IFTTT as a Pinterest pin scheduler?
Step 1: Connect Your Pinterest Account
The first step is to look for the Pinterest icon in IFTTT after you log in. Then, you’ll be taken to a page filled with Pinterest applets. You want to get things going by connecting your Pinterest account to IFTTT.
Step 2: Look for the Google Calendar App
Once you’re in IFTTT and synced your Pinterest account, you want to click on the Google Calendar icon. After you sync your Google Calendar, look for the applet that allows you to schedule posts to Pinterest. It uses created events from Google Calendar to schedule your posts on Pinterest.
Step 3: Connect Instagram with Pinterest
If you look through the applet list, you’ll find that there are all kinds of Pinterest tasks. You want to choose the applet that syncs Instagram and Pinterest so that whatever you post on Instagram gets posted to Pinterest. This is a great way to use the two visually driven platforms together.
Step 4: Integrate Other Channels
Eventually, you want to use the other social media platforms as well. You can connect your Twitter, Facebook, LinkedIn, WordPress and Tumblr accounts and bring them into the mix.
Figure out what the center hub will be and use all the applets available to come up with a system that takes one post on one central social media platform and reposts it to all the other social media platforms that you use.
Obviously, IFTTT has limitations with what’s possible and it can be very difficult to manage all your activity since it’s not under one interface. With that said, IFTTT is a still a solid Pinterest pin scheduler.
B. Using Buffer as a Pinterest Pin Scheduler
Buffer is one of the most well known social media automation and analytics platforms. While it is a paid service, they do offer a free account that allows you to manage one social platform and set up 10 scheduled posts per profile.
This means that you’ll have to go back to scheduling your Pinterest posts as the previously scheduled posts go through. Here’s a quick guide to using Buffer as a Pinterest pin scheduler.
Step 1: Sign Up for Free
Buffer has two different products. One for individuals and one for business. Make sure you choose the one for individuals. It will be the default when you land on their main page. Click on the login link and click on the sign-up link at the very bottom to create your account.
Step 2: Connect Your Account
Unfortunately, the free individual account only allows you to connect one social media account. For the purpose of this tutorial, you’re probably going to be connecting the account with Pinterest so that you can automate some of your Pinterest activity and see how it goes.
Step 3: Schedule Your Pins
After syncing your account, go to the Schedule tab on the right. Once you’re there, you can choose your time zone and start setting up your posting schedule below. You’ll be able to see that you can choose the day of the week as well as the specific time you want your content posted.
Buffer is one of the best tools for social media scheduling. However, the free account comes with a lot of limitations. The limit of 10 scheduled posts per profile will reduce the time you spend on manually posting your pins.
However, it will still require you to spend more time rescheduling your post than what should be necessary. The next level account allows for 10 social profiles and 100 scheduled posts per profile which is a very affordable service and a great place to start.
C. A Great Alternative Found in Social Champ
If you’re looking for a free social media automation service that allows for most accounts and posts, you should check out Social Champ. They allow two social media profiles for free accounts with 12 pending posts per profile. It also comes with analytics, content suggestions and a chrome extension to schedule posts while you’re browsing the web.
How It Compares to the Competition
Social Champ also offers premium accounts like Buffer. In fact, you’ll see many of the same features that you’d find on Buffer. However, it seems they offer more social profiles at a lower price than Buffer. It seems like they’ve also put in a lot of work to add more features than their competitors. It’s definitely solid option to consider if you’re looking for a paid service.
Overall, any of these tools would serve you well in helping you get started in using a Pinterest pin scheduler. You don’t have to invest in a paid service in the beginning but as your Pinterest account grows, you’ll eventually need the premium services to save time and make it easier to manage your campaigns.